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Driven professionals with great experience

The Team

Batmetrics AB is founded by a strong, proven team of professionals who come from the worlds FMCG, Fashion, Sports, Entertainment, Online Retail, Data Wharehousing, Software and Technology Development, Store and Concept Development and Retail Consulting. Our team offers a combined 45 years of experience gained with such organizations as Sara Lee, Levi Strauss, adidas, Timberland, National Geographic, ECCO, Peak Performance, Kährs, Tetrapak and others.

Thomas Droben

CEO / Head of Business Dev.

 

Thomas Droben is the founder of Batmetrics AB and has a broad background in product, business and concept development, always combining logic, design and efficiency. He has been working with brands such as Peak Performance, ECCO, IC Companys and Kährs AB.

Marisa Selfa

Senior Retail Expert

 

Marisa Selfa is a Global Retail, Fashion and Sports Executive who has held top positions in such world-class brands such as adidas, Timberland, Levi's, National Geographic Retail and Sara Lee. She has experience working across five continents.

Niklas Davander

Senior Technical Advisor

 

Niklas Davander have during the last 12 years worked as an ETL-developer with Data Conversion, Data Warehouse and Business Intelligence. Among the customers we find Tetra Pak, SDC (Scandinavian Data Center) and DSB (Danish Railway).

 

- After all these years of total focus on e-commerse, finally somebody understood that brick-and-mortar retailers also have the same need of control in physical stores and found a way to help us!

 

# Peter Ohlsson

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Batmetrics AB

Anckargipsgatan 3

211 19 Malmö

Sweden

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